Selling the value of design


Good design is valuable. We all understand that implicitly, yet still struggle to communicate that value to clients and potential clients. After this session, attendees will have an understanding how to talk to clients/potential clients about design, why it's worth paying for, and how to overcome the common objections you'll hear when having these conversations.

Session Track: Business/Project Management
Experience Level: Beginner
Date: Friday July 21
Time: 10:00-10:45
Room: 206